Summary
- BYD Shark 6 DMO pickups were turned over to customers on March 8
- The vehicle is a disruptor in the Philippine automotive market with a focus on sustainability
- Pricing starts at P 2.098 million for the Advanced model and P 2.298 million for the Premium model
- The vehicle features a dual-motor setup, impressive power output, and a range of 100 kilometers on electric power
- Safety features, technology, and performance specifications make the BYD Shark a redefinition of what a pickup truck could be
Article
BYD recently treated automotive media to test drives of their new Shark 6 DMO pickups on a purpose-built track. The public was later invited to test drive the vehicles, showcasing their performance and features. The company aims to disrupt the Philippine automotive market with this innovative hybrid pickup, emphasizing a more sustainable lifestyle and tech-forward future. The Shark 6 DMO blends electrified performance with rugged design, offering a unique and appealing alternative in the pickup segment.
The pricing of the Shark 6 DMO positions it competitively in the market, starting at P 2.098 million ($36,600) for the Advanced model and P 2.298 million ($40,000) for the Premium model. The package includes a portable charger, a 7kW wallbox, and a discount program for early buyers and existing customers. The emphasis is on low running costs over five years, with annual servicing, to appeal to cost-conscious consumers. BYD is clearly aiming to shake up the pickup segment with their electric approach and comprehensive package.
The Shark 6 DMO’s specifications and pricing indicate a disruption to competitors like the Ford Raptor. The vehicle features a Dual Mode Off-road platform with a Cell-to-Chassis design for impressive torsional rigidity. It is powered by a dual-motor setup delivering a total of 435 horsepower and 650 Nm of torque, with a 0–100 km/h time of 5.7 seconds. The hybrid pickup utilizes a 29.58-kWh LFP Blade Battery for about 100 kilometers of pure EV range and a BYD-built gas generator for extended driving range.
Off-road performance of the Shark 6 DMO is highlighted by its approach and departure angles, ground clearance, and water wading capability. The vehicle features intelligent electric all-wheel drive, six terrain modes, and three drive modes for enhanced traction and flexibility. Its design and size reflect a spacious cabin with advanced technology features, safety enhancements, and overlanding accessories. Journalists and test drivers expressed excitement and praise for the vehicle, recognizing its potential to redefine the pickup segment.
Overall, the BYD Shark 6 DMO showcases disruptive innovation in the electric pickup market, offering a blend of performance, sustainability, and rugged design. With its competitive pricing, comprehensive package, and impressive specifications, the vehicle aims to change the perception of what a pickup can be. The positive response from media, test drivers, and enthusiasts indicates a strong potential for success in the Philippine automotive market and beyond. By introducing a more sustainable lifestyle and embracing transformative technologies, BYD is poised to make a significant impact in the industry.
Read the full article here
