Summary
- Volvo relies heavily on the XC90 as its best-selling car in the U.S. to drive sales
- The new 2025.5 model year XC90 features updated exterior design with chiseled looks and new headlamps
- Inside, the car has a larger central display with upgraded software and user interface
- Improved chassis features include Frequency Selective Damping for a smoother ride over bumps
- Priced starting at $58,450 in six and seven seat configurations in the U.S., with customer deliveries starting in early 2025
Article
###Introduction
Despite having a range of new models in the pipeline, Volvo continues to heavily rely on the XC90 SUV to boost sales. The Swedish automaker has recently updated its best-selling car in the U.S. with more tech and sleeker design, offering a larger central display with upgraded software and user interface. With a starting price of around $60,000, the updated XC90 is set to go on sale later this year and is expected to play a crucial role in Volvo’s sales strategy.
###Sales Performance and Market Trends
Globally, Volvo has been performing well, with sales up by 13% in the first seven months of 2024 compared to the same period last year. The surge in sales is mainly driven by the brand’s electrified lineup, which has seen a 30% increase in sales. However, in the U.S., Volvo’s momentum has stalled, with delays in the EX30 and a partially polished EX90 putting pressure on the brand. As a result, Volvo is banking on the updated XC90 to maintain sales until its next-generation models are fully ready.
###Visual and Technological Updates
The updated XC90, referred to as a “2025.5” model year car, features a more chiseled and cohesive exterior design, with a smoothly integrated grille and sleek new headlamps and taillamps. Inside, the SUV boasts a new central display with an upgraded user interface, as well as improvements to the chassis. The powertrains remain the same, with offerings including all-wheel-drive B5 and B6 trims powered by mild hybrid four-cylinder engines, as well as the T8 plug-in hybrid with a combined output of 455 horsepower and 523 pound-feet of torque.
###Exterior and Interior Enhancements
The exterior of the 2025 Volvo XC90 has been subtly redesigned to align with the all-electric EX90, featuring new T-shaped Matrix LED lamps and a fresh LED signature for the taillamps. The SUV will also come with new wheel options ranging from 20 to 22 inches. Inside, the XC90 boasts a larger 11.2-inch free-standing central display with improved pixel density for a crisper image. Other upgrades include enhanced sound insulation, additional storage spaces, an extra cup holder, and a repositioned wireless charging pad based on customer feedback.
###Price, Availability, and Competition
The 2025 Volvo XC90 will be available in six and seven-seat configurations in the U.S. with a starting price of $58,450 plus a destination fee of $1,295, approximately $2,000 more than the current model. Customer deliveries are expected to start in the first quarter of 2025. While the fully-electric EX90 is also an attractive option for buyers looking for the latest technology, the XC90 remains a reliable choice for those seeking a large, family-friendly, and electrified Volvo. As the brand continues to innovate and improve its lineup, customers can expect more exciting updates and developments in the future.
###Conclusion
In conclusion, the 2025 Volvo XC90 represents a significant step forward for the Swedish automaker, offering a blend of visual enhancements, technological upgrades, and performance improvements. Despite facing some challenges in the U.S. market, Volvo remains optimistic about the potential of its updated best-selling SUV to drive sales and maintain its competitive edge. With a strong focus on electrification and customer feedback, Volvo continues to evolve its lineup to meet the changing needs and preferences of modern consumers. Stay tuned for further updates and reviews as Volvo’s new models hit the roads in the coming months.
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