Summary
- Sony Honda Mobility is adopting Tesla’s North American Charging Standard (NACS) for its AFEELA electric vehicles in Japan
- This makes Sony Honda Mobility the first company in Japan to support Tesla’s charging standard
- The AFEELA EVs will have access to Tesla’s Supercharger V3 and V4 network in Japan
- Tesla’s Supercharger Network comprises 90% of Japan’s 150 kW+ chargers
- Pre-orders for the AFEELA electric vehicle will start in the first half of 2025 in the United States, with deliveries beginning in Spring 2026 and Japan following in the latter half of 2026.
Article
Tesla’s North American Charging Standard (NACS) is expanding its reach beyond the United States and into Japan, as Sony Honda Mobility Inc. announced that it will be adopting NACS to support its “AFEELA” electric vehicles set to be released in 2025. By supporting NACS, Sony Honda Mobility becomes the first company in Japan to back Tesla’s charging standard, giving AFFELA electric cars access to Tesla’s Supercharger V3 and V4 network in Japan.
Director of Charging at Tesla, Max de Zegher, pointed out that Tesla’s Supercharger Network makes up 90% of Japan’s 150 kW+ chargers, making it a significant player in the Japanese EV charging market. He expressed excitement about Sony Honda Mobility joining the NACS family and stated that Tesla is dedicated to improving the charging experience for all EV drivers. The collaboration between Tesla and Sony Honda Mobility is seen as a positive step towards furthering electric vehicle adoption in Japan.
In a tweet, Max de Zegher shared his excitement about the growth of NACS in Japan and welcomed Sony Honda Mobility as the first automaker to embrace the charging standard in the country. He emphasized Tesla’s commitment to expanding the charging infrastructure globally and making it more convenient for EV drivers. The adoption of NACS by Sony Honda Mobility for its AFEELA electric vehicles is seen as a significant development in the Japanese EV market.
Yasuhide Mizuno, Representative Director, Chairman, and CEO of Sony Honda Mobility, expressed his enthusiasm for AFEELA’s adoption of NACS and thanked Tesla for the opportunity to integrate NACS into their vehicles. He highlighted Sony Honda Mobility’s dedication to providing a seamless charging experience for its customers and stated that the decision to adopt NACS aligns with the company’s focus on value creation and customer convenience. The collaboration between Sony Honda Mobility and Tesla is expected to enhance the charging infrastructure for electric vehicles in Japan.
Pre-orders for AFEELA’s first electric vehicle are set to begin in the first half of 2025 in the United States, with deliveries scheduled to start in Spring 2026. The Japanese market is expected to follow suit, with deliveries in Japan slated for the latter half of 2026. The introduction of AFEELA’s electric vehicles, supported by NACS and Tesla’s Supercharger network, is expected to contribute to the growing adoption of electric vehicles in both the United States and Japan.
The partnership between Sony Honda Mobility and Tesla highlights the importance of collaboration in advancing electric vehicle technology and infrastructure. By joining forces to support NACS and utilizing Tesla’s advanced charging technology, both companies aim to offer a seamless and efficient charging experience for EV drivers. The integration of NACS into AFEELA’s electric vehicles signifies a significant milestone in the push towards a more sustainable and environmentally friendly transportation sector globally.
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