Summary
- Tesla Inc. opened its first showroom in the Philippines and has received around 78 sales commitments and over 200 sales requests since then
- The vehicles will be delivered from Tesla’s Gigafactory Shanghai, and the company did not partner with any local distributor
- Tesla Experience Center was launched in BGC, Taguig, offering a comprehensive solution for EV ownership including sales, service, and delivery
- Superchargers will be available in malls and properties, with a charge of P19 per kilowatt-hour, and the company has launched two models in the Philippines: Model Y and Model 3
- Interest in Tesla among Filipinos has been significant, with Tesla capturing the imagination of many even before the showroom opened and the first deliveries are scheduled for early 2025
Article
Tesla Inc. has officially launched its first showroom in the Philippines, marking an important milestone in the country’s electric vehicle (EV) market. The showroom, located in Bonifacio Global City in Taguig, is referred to as the Tesla Experience Center and offers a comprehensive solution for EV ownership, including sales, service, and delivery. The launch event was attended by key stakeholders, including Tesla Regional Director Isabel Fan and government officials. The Megaworld Group, a real estate company in the Philippines, is also involved in supporting electric mobility by setting up charging stations in and around its properties throughout the country.
One of the major concerns surrounding the introduction of Tesla vehicles in the Philippines is the availability of charging infrastructure. Tesla has addressed this by installing Superchargers at various locations, including malls and properties owned by the Megaworld Group. The cost of using the Supercharging service is P19 per kilowatt-hour, with the first installations located in the basement parking of the Uptown Parade Mall in BGC, Taguig. The presence of Superchargers aims to make charging convenient and accessible for Tesla vehicle owners, enhancing the overall ownership experience.
Tesla is offering two models in the Philippine market: the Model Y and Model 3. The Model Y starts at P2.369 million for the rear-wheel-drive variant and offers spacious interiors with up to 2.1 cubic meters of cargo space. On the other hand, the Model 3 starts at P2.109 million and features an aerodynamic design and a range of 513 km. Various variants are available for both models, offering different features and performance capabilities to suit the preferences of potential buyers.
The presence of Tesla in the Philippines has generated significant anticipation and interest among Filipinos. The brand’s innovative technology, association with Elon Musk, and reputation for quality American-made vehicles have captured the imagination of many. The launch of the Tesla Experience Center and the availability of the Model Y and Model 3 have further fueled excitement among consumers who are eager to explore electric mobility options in the country. The first deliveries of Tesla vehicles are expected to take place in early 2025, marking the beginning of a new era for EV adoption in the Philippines.
Despite the enthusiasm surrounding Tesla’s entry into the Philippine market, some challenges remain, such as the limited number of charging stations and the relatively high prices of Tesla vehicles compared to other brands. However, the zero tax on electric vehicle imports in the country until 2028 presents an opportunity for more affordable EV options to become available in the future. The presence of Tesla as a non-Chinese EV brand is seen as a positive development that may encourage more people to consider shifting to electric vehicles and embrace the latest technology in the automotive industry.
Overall, the launch of Tesla’s first showroom in the Philippines represents a significant development in the country’s EV market. With a focus on providing a comprehensive ownership experience, Tesla aims to establish itself as a key player in the growing electric mobility sector. The availability of Superchargers, the introduction of popular Tesla models, and the support from the government and private sector indicate a promising future for electric vehicles in the Philippines. As interest in sustainable transportation options continues to rise, Tesla’s presence is expected to drive further adoption of EVs and contribute to reduced carbon emissions in the country.
Read the full article here