Summary
- Tesla remained the dominant seller of battery-electric vehicles in the US in 2024
- Cox Automotive estimates that automakers sold 1.3 million BEVs in the US in 2024
- General Motors and Ford followed Tesla in BEV sales in 2024
- Toyota and Hyundai also had significant BEV sales in 2024
- Audi, BMW, Nissan, and Volkswagen also sold BEVs in the US in 2024
Article
In 2024, Tesla maintained its position as the top seller of battery-electric vehicles (BEVs) in the U.S., with early estimates indicating that the company outsold most of its competitors combined. Data from Cox Automotive revealed that a total of 1.3 million BEVs were sold in the U.S. in 2024, accounting for 8 percent of the overall market share of approximately 16 million vehicles sold. Additionally, EV sales saw a 12 percent increase year over year in Q4, reaching 356,000 vehicles.
General Motors (GM) and Ford followed Tesla in the U.S. BEV sales rankings in 2024, with GM offering models such as the Cadillac Lyriq, the GMC Hummer EV, and the BrightDrop EV600 commercial van, and Ford selling the Mustang Mach-E, the F-150 Lightning, and the E-Transit. Toyota also released specific data on its U.S. BEV sales, which included models like the BZ4X and Lexus RZ, although the majority of Toyota’s electrified vehicles consist of hybrid and plug-in hybrid powertrains.
Hyundai and its subsidiary Kia had strong showings in the BEV market in 2024, with Hyundai selling models like the Ioniq 5, Ioniq 6, and Kona BEV, and Kia offering the EV6 and EV9. Audi, BMW, and Nissan also saw success in the U.S. BEV market, with Audi’s sales figure comprised of models such as the e-tron Q4 and Q6, while BMW sold models like the i4, i5, and iX. Nissan sold the Leaf and the Ariya, with both models experiencing significant year-to-date sales increases.
Estimates from Cox Automotive showed that Tesla sold approximately 633,000 units in the U.S. in 2024, solidifying its position as the top BEV seller. Other brands like Lucid and Rivian, while not disclosing region-specific figures, also saw strong sales in the U.S. Cox Automotive is set to release its 2024 EV Sales report soon, which will provide further insights into the performance of automakers that have not yet shared market-specific figures.
The top BEV makers in the U.S. in 2024, based on estimates and figures from Cox Automotive, included Tesla, GM, Ford, Hyundai, BMW, Nissan, Toyota, Audi, and Volkswagen. Brands like Kia, Lucid, Rivian, Mercedes-Benz, and VinFast also made significant sales contributions, with detailed sales results available for each automaker. As the EV market continues to grow, it will be interesting to see how competition evolves and how new players enter the scene.
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