Summary
– Kia Corporation is releasing the all-electric SUV EV3 equipped with LG’s Automotive Content Platform (ACP) powered by webOS
– LG’s ACP brings home entertainment experience into the vehicle cabin, transforming the car into a “living space on wheels”
– Content available through LG’s ACP includes popular services like Netflix, YouTube, and Baby Shark World for Kids
– LG’s ACP is continuously updated and offers exclusive services like LG Channels, offering over 80 channels and VOD content
– Kia and LG aim to provide a compelling in-vehicle experience and enrich LG’s ACP with more content choices in the future
Article
LG Electronics is revolutionizing the in-car entertainment experience with the integration of its cutting-edge Automotive Content Platform (ACP) powered by webOS into the latest all-electric SUV from Kia Corporation, the Kia EV3. This marks the first time LG’s innovative solution has been applied to an electric vehicle, following its initial debut in South Korea last year with Hyundai vehicles. The webOS-based ACP is part of LG AlphaWare, offering a range of content popular on LG Smart TVs optimized for the in-car environment. This platform aims to transform the car into a “living space on wheels,” providing passengers with access to apps from premium content providers like Netflix, YouTube, and educational content for kids, ensuring an immersive and enriching experience during commutes and road trips. The EV3 conveniently puts LG’s powerful platform at passengers’ fingertips through built-in screens, offering high-quality content previously only available on mobile devices or TV.
LG’s ACP powered by webOS continues to enhance the in-car entertainment experience with the introduction of LG Channels, a free streaming service tailored for in-vehicle use. The service offers over 80 channels, real-time news updates, and over 400 VOD content options, including movies, dramas, and animated series for children. This addition further enriches the content streaming experience for EV3 owners and passengers, with more outstanding content choices set to arrive in the near future. The platform is continuously updated and optimized, ensuring seamless integration with applications like Baby Shark World for Kids, a mobile education app aimed at educating and entertaining young learners with over 9,000 songs and stories. LG and Kia’s collaboration in integrating LG’s ACP into the EV3 aims to provide a compelling in-vehicle experience for customers, complete with access to a diverse array of high-quality content.
Ryu Chang-sung, senior vice president and head of the Global Brand & CX division at Kia, emphasizes the user-centric innovations featured in the EV3, including LG’s ACP powered by webOS. He highlights how the in-vehicle content platform elevates the mobility experience, providing easy access to premium streaming services that enhance the overall driving experience. Eun Seok-hyun, president of LG Vehicle component Solutions Company, expresses the company’s commitment to collaborating with global content providers to further enrich LG’s ACP, meeting the demands of automakers and end-users alike. With a focus on driving better future mobility, LG aims to continue innovating in the automotive industry, providing intelligent and environmentally responsible solutions including in-vehicle infotainment, display, connectivity, ADAS, and software solutions for Software Defined Vehicles.
The LG Vehicle component Solutions Company is dedicated to bringing human-centric innovations to the automotive industry, solidifying its position as a trusted and innovative partner. The company offers a range of solutions for vehicles, including in-vehicle infotainment, display, connectivity, ADAS, and software solutions for Software Defined Vehicles. Through acquisitions such as automotive lighting systems provider ZKW Group and vehicle cybersecurity company Cybellum, as well as the joint venture LG Magna e-Powertrain, LG is diversifying its portfolio to strengthen its capabilities in the automotive sector. As the automotive industry continues to evolve, LG is committed to driving better future mobility through innovation and collaboration with industry partners. For more news on LG’s developments in the automotive space, visit the company’s website.
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