Summary
- Ford is currently offering free EV home chargers and installation to customers who purchase a new electric vehicle
- The offer is available for Ford models such as Mustang Mach-E, F-150 Lightning, and E-Transit van starting on October 1, 2024
- Ford’s CEO Jim Farley emphasized the importance of improving access to EV chargers and addressing customer concerns about battery range and price
- Farley learned about customer concerns regarding charging after taking two EV road trips across Europe and the Western United States
- Customers with tips can contact Maria at maria@teslarati.com or X @Writer_0100110.
Article
Now is a great time to purchase an electric vehicle from Ford, as the legacy automaker is offering free EV home chargers and installation for customers who buy new electric vehicles such as the Mustang Mach-E, F-150 Lightning, or E-Transit van. This offer is available from October 1, 2024, until the end of the year, aiming to improve access to EV chargers and address concerns related to battery range and price.
Despite the slowdown in EV sales this year, Ford has decided to focus on providing solutions to key obstacles in the adoption of electric vehicles. Ford CEO Jim Farley highlighted charging as the biggest obstacle and has taken steps to address this issue by offering free EV home chargers and installation to customers purchasing or leasing selected electric vehicles from the company.
Farley’s decision to prioritize charging solutions comes after he took two EV road trips across Europe and the Western United States, where he interacted with customers and learned more about their concerns. Charging was a significant issue that was brought up during his journey, prompting Farley to rethink the importance of basic charging solutions for EV owners in America.
During his interactions with customers who owned Ford’s EV lineup in Europe, Farley also identified the need for improvements in Ford’s services. This experience has led Farley to recognize the importance of addressing charging concerns as a crucial step towards increasing the adoption of electric vehicles and providing a seamless experience for customers.
To learn more about this initiative or to share any tips, you can contact Maria at maria@teslarati.com or via X @Writer_0100110. Ford’s CEO emphasizes the importance of addressing charging obstacles in the EV industry and is committed to improving access to EV chargers and services to make the transition to electric vehicles smoother for customers. With the offer of free EV home chargers and installation, Ford aims to make it easier and more convenient for customers to own and use electric vehicles, contributing to the growth of the EV market.
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