Summary
– Ford Motor Company reported 166,448 new vehicle sales in June, down 6% yoy but Q2 was slightly positive
– Ford increased its all-electric car sales, with 6,972 EVs sold in June, up 18%
– Ford sold almost 24,000 EVs in Q2 2024, up 61% yoy and maintained its second position in the U.S. EV segment
– Ford F-150 Lightning sales increased 79% in June to 2,552 units
– Ford Mustang Mach-E sales amounted to 3,497 units in June, down 15% yoy, but sales in Q2 and H1 were up at 12,645 and 22,234 respectively
Article
**Ford Maintains Strong EV Sales Growth and Market Position**
Ford Motor Company recently reported its second-best quarter in terms of new vehicle sales, despite facing challenges. In June, Ford sold 166,448 new vehicles, which was a 6% decrease compared to the previous year. However, the second quarter as a whole saw a slight increase of 0.8% with a total of 536,050 vehicles sold. Year-to-date sales were up 3.6% compared to the previous year, totaling 1,044,133 vehicles. Notably, Ford saw an increase in its all-electric vehicle sales, with a 18% increase in June compared to the previous year.
**Strong Start for Ford’s EV Sales in 2024**
Ford has had a strong start in the electric vehicle (EV) market in 2024. In the first five months of the year, Ford sold over 37,000 EVs, positioning the company as the number two brand in the U.S. EV segment, following Tesla. The Ford Mustang Mach-E, Ford F-150 Lightning, and Ford E-Transit were among the top-performing models in June, with each showing significant growth in sales compared to the previous year.
**Impressive Growth in Ford’s BEV Sales**
During the second quarter of 2024, Ford saw a nearly 61% increase in all-electric vehicle sales compared to the previous year. The company sold almost 24,000 BEVs, marking a significant increase. The share of EVs in Ford’s total sales also increased to 4.7% from 2.9% in the second quarter of 2023. This growth helped Ford maintain its position as the second-best brand in the U.S. EV market, trailing only Tesla.
**Ford’s Continued Success in EV Sales**
So far in 2024, Ford has sold over 44,000 all-electric vehicles in the U.S., representing a nearly 72% increase compared to the previous year. The Ford Mustang Mach-E, Ford F-150 Lightning, and Ford E-Transit have been driving this growth, with each model showing significant increases in sales. These EV sales represent about 4.4% of Ford’s total volume, showcasing the company’s commitment to electrification.
**Ford F-150 Lightning: America’s No. 1 Selling Electric Truck**
The Ford F-150 Lightning has been a standout model for the company, with sales increasing by 79% year-over-year in June. In the second quarter and first half of the year, sales totaled 7,902 and 15,645 units, respectively. Ford has expressed confidence in the continued success of the F-150 Lightning, with the model maintaining its position as America’s top-selling electric truck.
**Ford Mustang Mach-E and E-Transit Show Strong Growth**
The Ford Mustang Mach-E and E-Transit have also seen impressive growth in sales in 2024. Despite a slight decline in sales for the Mach-E in June, both models have shown significant increases in sales in the second quarter and first half of the year. The E-Transit, in particular, has been a top-performing model for Ford, with sales reaching 923 units in June, marking a 152% increase compared to the previous year. Ford’s commitment to electrification is evident in the success of these models, showcasing the company’s continued growth in the EV market.
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