Summary
- Geely Philippines introduced the all-electric model EX5 as part of its strategy to establish a firmer foothold in the region
- The EX5 features a "Short Blade Battery" and advanced driver-assistance systems, built on Geely’s GEA platform
- Geely plans to introduce one new model per quarter in 2025, including EVs, hybrids, and ICE vehicles
- The EX5 launches from 0-100 km/h in 6.9 seconds and offers safety features like lane departure warning and adaptive cruise control
- Geely’s recent activities focus on strengthening the dealership network, enhancing customer support, and offering a diversified range of powertrain options
Article
Geely Philippines recently launched its first all-electric model, the EX5, as part of a larger strategy to strengthen its presence in the region. The vehicle features advanced driver-assistance systems and is built on Geely’s global GEA platform, focusing on intelligent and electrified mobility. With a starting price of P1.79 million ($30,900), the EX5 is set for release between April and May 2025. Geely plans to introduce a new model each quarter in 2025, including battery electric vehicles (BEVs), hybrids, and internal combustion engine (ICE) vehicles, catering to the dynamic Philippine market.
Alongside the EX5, Geely also updated the Coolray and Emgrand models to maintain competitiveness in their respective segments. The company is strategically enhancing its dealership network and customer support, indicating a long-term commitment to Filipino consumers. The EX5 is an all-electric compact SUV that offers a dynamic driving experience, powered by a motor generating 217 horsepower and 320 Nm of torque. Equipped with a host of safety features and advanced connectivity options, the EX5 runs approximately 430 kilometers on a single charge with its “Short Blade Battery” and supports fast DC charging.
Geely’s operations in the Philippines have transitioned to being led directly from its Hangzhou headquarters, a move made to address previous challenges with parts availability and customer complaints. Geely Motors Philippines has been established to improve after-sales services, parts availability, and overall customer experience. The company’s acquisition of Volvo Cars in 2010, making it the majority owner with a 78.7% stake, has influenced product quality and engineering enhancements. Additionally, Geely has expanded its portfolio to include brands like Lynk & Co, Lotus, Polestar, Zeekr, Farizon, and Cao Cao Mobility.
The launch of the EX5 marks Geely’s commitment to introducing more electric vehicles in the future, alongside potential hybrid models. Geely’s focus on expanding its model lineup and enhancing its dealership network reflects its determination to meet the evolving demands of the Philippine market. The company’s recent activities highlight its dedication to providing innovative and technologically advanced vehicles to Filipino consumers, emphasizing safety, connectivity, and sustainability. Geely’s efforts to improve after-sales services and customer support showcase a long-term vision for growth and success in the region.
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