Summary
Lucid Motors has deals with Aston Martin and Formula E
Genesis, Hyundai’s luxury brand, is reportedly buying electric motors from Lucid Motors
Genesis is in the final stages of negotiations for the motors
The deal is happening because Hyundai does not have motors ready in time for launch
The Genesis X Convertible Concept will become a production model in 2026 powered by Lucid’s motors
Article
Genesis X Convertible Concept: Hyundai’s Luxury Brand Looks to Lucid Motors for Electric Motors
The luxury electric vehicle market is heating up, with companies like Lucid Motors leading the charge. Lucid Motors, already a key player in the industry with deals in place with Aston Martin and Formula E, is now expanding its reach. Genesis, the luxury brand of Hyundai Motor Group, is reportedly in talks to purchase electric motors from Lucid for its upcoming flagship electric convertible.
The move comes as no surprise, given the simplicity of electric vehicles compared to traditional gas-powered cars. Electric vehicles have fewer moving parts and can easily source major components from other companies. In this case, Genesis seems to be turning to Lucid Motors for its expertise in electric motors, as Hyundai focuses on developing its own electric platforms and drive units. The timing of the launch of the Genesis X Convertible Concept in 2026 likely prompted the decision to partner with Lucid Motors for ready-made motors.
While officials from both Lucid Motors and Genesis have declined to comment on the potential partnership, sources suggest that discussions are in the final stages. The collaboration could extend beyond the Genesis X Convertible Concept to include other Hyundai, Kia, or Genesis electric vehicles. This move would allow Hyundai Motor Group to leverage Lucid’s expertise and ready-made solutions to meet the growing demand for luxury electric vehicles.
The Genesis X Convertible Concept, set to become a series production model in 2026, features a sleek design and advanced technology. By partnering with Lucid Motors for electric motors, Genesis is positioning itself to compete in the rapidly evolving electric vehicle market. The deal with Lucid Motors adds another layer of innovation to Hyundai Motor Group’s electric vehicle lineup and demonstrates the company’s commitment to sustainable transportation solutions.
Overall, the partnership between Genesis and Lucid Motors reflects the ongoing evolution of the electric vehicle market. As more companies enter the space, collaboration and innovation will be key to staying ahead of the competition. By leveraging expertise from companies like Lucid Motors, luxury brands like Genesis can deliver cutting-edge electric vehicles to meet the demands of discerning customers. As the industry continues to evolve, partnerships like these will be instrumental in driving innovation and shaping the future of electric mobility.
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