Summary
– GM CEO Mary Barra plans to offer plug-in hybrid models due to disappointing sales of electric cars
– GM is planning to roll out new plug-in hybrids in 2027 to comply with stricter fuel economy and emissions standards
– The lack of EV charging infrastructure in America is a major reason for customer reluctance to switch to electric cars
– GM previously offered the Chevy Volt plug-in hybrid, which was well-received, but discontinued without a replacement
– Despite the potential for PHEVs, GM has failed to utilize its Voltec technology, causing delays in new models and missed opportunities
Article
The recent focus on plug-in hybrids by auto executives, particularly GM CEO Mary Barra, raises questions about the company’s strategy amidst disappointing electric car sales. Despite GM’s initial commitment to battery electric cars, the slow rollout of models like the Lyriq, Blazer EV, Equinox EV, and Silverado EV has led to a shift towards plug-in hybrids to meet future fuel economy and emission standards. This change aligns GM with other automakers like Volkswagen and Mercedes, who are recalibrating their electric car plans as well.
The lack of EV charging infrastructure in America is highlighted as a major barrier to electric car adoption, with manufacturers like Ford and GM requiring dealers to install fast chargers. However, this solution is seen as impractical by CleanTechnica, as customers are unlikely to go out of their way to find a dealer with a charger. Auto manufacturers are criticized for not investing in charging infrastructure and spreading misinformation about electric car demand. Despite acknowledging the issue, Barra has not provided concrete plans to address the lack of infrastructure.
The history of GM’s successful Voltec powertrain, as seen in the Chevy Volt, highlights the company’s missed opportunity in plug-in hybrids. The Volt was praised for its efficiency and performance, but GM failed to capitalize on the technology by integrating it into other vehicle models. Instead, the company let the technology sit idle for years, leading to a delayed rollout of new PHEVs. This decision-making process, characterized by missed opportunities and abrupt changes in direction, raises concerns about GM’s product planning strategies.
The article questions why GM is waiting three model years to introduce plug-in hybrids, suggesting that regulatory pressure plays a crucial role in promoting sustainable automotive technology. The delay in adopting PHEVs raises doubts about GM’s proactive approach to climate-conscious vehicles and utilizing existing technology. The criticism of GM’s decision-making process and lack of product innovation suggests a disconnect between the company’s goals and consumer demands.
Overall, the article highlights the challenges faced by GM in navigating the transition towards electric and hybrid vehicles. The company’s focus on plug-in hybrids and the lack of charging infrastructure are seen as key obstacles to widespread electric vehicle adoption. The missed opportunities with the Voltec powertrain and the delayed rollout of new PHEVs raise questions about GM’s long-term strategy in the evolving automotive market. The article calls for greater investment in charging infrastructure and proactive measures to promote sustainable transportation solutions.
Read the full article here