Summary
- Hyundai’s electrified vehicle sales increased by 35% year-over-year, while Kia’s increased by 22%
- The best-selling electric and hybrid models included the Ioniq 5, Ioniq 6, Santa Fe HEV, and Kia EV9
- The Hyundai Tucson and Kia Sportage were the overall best-sellers in February
- Hyundai set a new record for overall February car sales with 62,032 units sold, 3% higher than the previous year
- Kia also achieved its best-ever February with 63,303 units sold, representing a 7.2% growth compared to the previous year
Article
Hyundai and Kia Electric Vehicle Sales Surge
Hyundai and Kia have experienced a significant increase in their electrified vehicle sales, with Hyundai’s sales growing by 35% and Kia’s by 22% year-over-year. The Ioniq 5, Ioniq 6, Santa Fe HEV, and the Kia EV9 were some of the best-selling electric and hybrid models, with the Hyundai Tucson and Kia Sportage being the overall best-sellers.
Record Sales for Hyundai and Kia
Hyundai achieved a new record for overall February car sales, with 62,032 units sold, representing a 3% increase over the same period last year. Kia also had its best-ever February with 63,303 units sold, showing a healthy 7.2% year-over-year growth. Both brands have been experiencing growing demand for their electrified models.
Hyundai’s Electrified Models Perform Well
Hyundai saw record-breaking sales for two of its electrified models, the Santa Fe HEV and the Ioniq 6. The Santa Fe HEV sales increased by 194%, while the Ioniq 6 saw a growth of 12%. The Ioniq 5 continued to be Hyundai’s dominant EV, with 2,442 units sold, marking a 22% year-over-year increase and contributing to an overall 35% growth in electrified vehicle sales.
Kia’s Electrified Vehicle Sales Increase
Kia also experienced a 22% increase in its electrified vehicle sales, reaching their highest total for February ever. The EV9 three-row electric SUV was the best-selling fully electric model, with 1,360 units sold, a 3.1% year-over-year growth. Although EV6 sales dropped marginally in February, they have been strong overall, ranking high in ownership satisfaction.
Factors Influencing Hyundai and Kia’s EV Sales
Aggressive leasing offers and the federal tax credit have played a role in boosting Hyundai and Kia’s EV sales. However, with the future of the tax credit uncertain, the brands may face challenges in maintaining their current growth trajectory. Despite potential changes in the regulatory landscape, Hyundai and Kia models are relatively shielded from tariffs due to their production locations.
The Future of EV Adoption for Hyundai and Kia
Hyundai and Kia’s success in EV sales demonstrates their ability to listen to customers and deliver what matters. Models built on the 800-volt E-GMP platform have received praise for their fast-charging capability, solid range, and competitive pricing. While challenges lie ahead in terms of regulatory changes, Hyundai and Kia’s commitment to electrification positions them as leaders in the evolving automotive landscape.
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