Summary
- Omoda & Jaecoo launched operations and models in the Philippines, focusing on design, technology, and powertrain options
- Omoda & Jaecoo made efforts to tease the local market for two years before the official launch
- The brands offer a range of vehicles including internal combustion engine, electric, and hybrid models
- Omoda & Jaecoo introduced the Omoda C5 and E5 crossovers, as well as the Jaecoo EJ6 SUV, targeting different driving preferences
- The brands, under Chery International, have seen strong sales growth and expansion into various markets including Southeast Asia and Europe
Article
Omoda & Jaecoo recently launched operations in the Philippines with their first models, including the Omoda C5 crossover available in ICE and EV versions, and the rugged Jaecoo EJ6 SUV designed for off-road exploration. The brands focus on design, technology, and a range of powertrain options, catering to both urban and adventurous drivers. The launch event emphasized the lifestyle associated with the brands, showcasing their appeal to modern Filipino drivers through a dynamic presentation and special promotional pricing on select models until June 30.
Chery International, the fourth-largest car brand in China, owns Omoda & Jaecoo. The brands are part of Chery’s international lineup, which also includes Jetour, Exeed, and iCar. Omoda & Jaecoo saw a significant increase in sales last year, reaching 248,605 units globally. The brand’s presence extends to 33 countries and regions, with a customer base of 410,136. After successful debuts in Europe and Southeast Asia, Omoda & Jaecoo entered the Philippines market with a strong focus on providing sleek style and smart technology to Filipino drivers.
The Omoda C5, available in both gasoline and electric versions, offers a stylish design, efficient performance, and advanced technology. Reviews of the C5 praise its futuristic design language, spacious interior with a large touchscreen infotainment system, and comfortable driving experience. The electric version, the E5, boasts a range of up to 442 kilometers on a single charge, catering to drivers embracing electric mobility. On the other hand, the Jaecoo EJ6 is an all-electric SUV designed for adventure-seekers, featuring a rugged design, powerful electric motor, and advanced all-wheel-drive capabilities for off-road exploration.
With a commitment to sustainability, Omoda & Jaecoo aim to provide vehicles that combine style with innovation. The brands’ presence in the Philippines market signifies the growing demand for modern vehicles that offer a balance of technology, design, and sustainability features. By establishing operations in key Southeast Asian markets, Omoda & Jaecoo aim to cater to diverse customer needs and preferences. The brands’ success in other regions, including Europe, reflects their ability to adapt to different market demands and introduce vehicles that resonate with drivers worldwide.
The Omoda & Jaecoo launch event in the Philippines highlighted the brand’s focus on style, innovation, and technology. With a diverse range of powertrain options, including ICE, EV, and hybrid models, Omoda & Jaecoo aim to cater to various driving preferences, from urban commuting to off-road adventures. The brands’ international success and expansion into new markets signify their commitment to providing premium automotive innovation to customers worldwide. As the automotive industry continues to evolve towards electrification and sustainability, Omoda & Jaecoo position themselves as key players in the global market.
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