Summary
- Volvo’s cheapest EV, the EX30, reached a milestone of 100,000 units produced on September 30, 2024
- Despite being small, the EX30 is packed with technology and safety features, positioning it as a new starting point for the Volvo brand
- The EX30 is priced around $40,000 and is already impacting Volvo’s sales positively, being the second-best-selling EV in Europe
- Volvo plans to produce the EX30 in Belgium to avoid tariffs and introduce it in the US in the second half of 2025
- Volvo’s sales have increased significantly, driven by the popularity of the EX30 and the upcoming EX90 SUV, which aims to revamp US sales.
Article
Volvo’s cheapest EV, the EX30, recently reached a significant milestone with the production of its 100,000th model on September 30. Since the launch of production in China last fall, the demand for this low-cost electric SUV has been steadily increasing. Despite its compact size, the EX30 is packed with the tech and safety features that the Volvo brand is known for, making it a strong starting point for the brand.
With a starting price of around $40,000 in the US and $28,600 in China, the EX30 has quickly become a popular choice for consumers. In fact, it was Europe’s second-best-selling EV last month, following behind only the Tesla Model Y. Despite a slight decline in EV registrations in the EU, Volvo saw significant sales growth largely driven by the EX30. In fact, Volvo’s overall vehicle sales were up 36% year over year, with the EX30 contributing 6,377 to the total.
While Volvo had originally planned to launch the EX30 in the US later this year, the introduction has been delayed until the second half of 2025 due to new tariffs on EV imports from China. To avoid the additional tariffs, Volvo is now planning to produce EX30 models at its Ghent, Belgium plant and export them to the US. This will make the EX30 not only Volvo’s cheapest EV in the US but also one of the most affordable electric cars on the market.
The EX30 offers an impressive combined WLTP range of up to 295 miles, with even higher city driving range of up to 367 miles. In the US, the EPA-estimated range is expected to be around 275 miles. Volvo is also set to begin deliveries of its first three-row electric SUV, the EX90, this month, marking further steps in the brand’s electric vehicle lineup expansion. The arrival of these new electric SUVs comes as Volvo looks to boost its sales in the US market.
The production of the 100,000th Volvo EX30 highlights the success of Volvo’s strategy to offer a more affordable electric vehicle option to consumers. Despite challenges such as the US-China trade tensions and the impact of new tariffs on EV imports, Volvo is adapting by shifting production to its Belgium plant. With the introduction of the EX30 and the upcoming launch of the EX90, Volvo is positioning itself as a key player in the electric vehicle market, capitalizing on the increasing demand for environmentally friendly transportation options.
As Volvo continues to expand its electric vehicle lineup and increase its presence in key markets like the US, the brand is set to build on its momentum and solidify its position as a leader in sustainable transportation. The success of the EX30 and the upcoming launch of the EX90 demonstrate Volvo’s commitment to innovation and sustainability, as well as its ability to adapt to changing market conditions. With competitive pricing, impressive performance, and a focus on safety and technology, Volvo’s electric SUVs are attracting a growing number of consumers looking for environmentally friendly and luxurious transportation options.
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