Summary
- Volvo has introduced a driver-monitoring system on its new EX90 that alerts drivers if they are looking at the road too much
- The system is designed to combat cognitive distraction, which can be just as harmful as other forms of distraction
- The car will give a gentle nudge in the gauge cluster if the driver’s focus on the road is below 60% or above 90%
- The system is important as distracted driving becomes more prevalent due to smartphones and shortening attention spans
- Volvo’s goal is to increase road safety and reduce the harmful effects of distracted driving by keeping drivers’ eyes and minds on the road
Article
Volvo Introduces Driver Monitoring System
Volvo’s latest generation of active safety systems includes a driver-monitoring capability that alerts drivers if they are looking at the road too much. This new feature is designed to combat cognitive distractions, which can be just as dangerous as other forms of distraction while driving. The EX90, the vehicle where this system makes its U.S. debut, will sound an alert if a driver’s focus on the road falls below 60% or exceeds 90%. This technology aims to keep drivers alert and focused on the task at hand to improve overall road safety.
Volvo’s Advanced Safety Tech
The all-new EX90 from Volvo incorporates the company’s latest safety technology, including driver monitoring. Research conducted in-house at Volvo has determined that having 80% of focus on the road is considered normal for a driver. Elsa Eugensson, a senior manager on Volvo’s Advanced Driver Assistance Systems (ADAS) team, explains that having less than 60% focus on the road indicates distraction, while more than 90% might signify cognitive distraction. If the system detects these patterns, it will trigger an alert to remind the driver to refocus, starting with a gentle nudge in the gauge cluster.
Benefits of Driver Monitoring System
Many people’s attention spans have shortened significantly over the past few decades, making it challenging for them to concentrate during long drives. In an age where smartphones constantly demand attention, distracted driving has become more prevalent. As automakers introduce advanced safety features to help drivers, it can also lead to increased zoning out or phone checking. Volvo recognizes the importance of mitigating distractions to enhance road safety and counter the effects of shrinking attention spans and phone addiction. By introducing a driver monitoring system, Volvo is taking proactive steps to keep drivers focused on the road.
Concerns About Cognitive Distractions
While most people’s eyes wander occasionally while driving, continuous staring at the road can indicate cognitive distraction. Volvo’s driver monitoring system is designed to address this issue by alerting drivers when their focus on the road is either too low or too high. The system aims to combat the tendency to zone out during long drives, especially when using advanced driver assistance systems like Volvo’s Pilot Assist. By alerting drivers to refocus, the system helps prevent accidents caused by cognitive distractions.
Future of Driver Safety Technology
As attention spans continue to decrease and distractions become more prevalent, automakers are focusing on enhancing driver safety features. Driver monitoring systems are becoming increasingly important to ensure that drivers remain focused on the road. Volvo and other manufacturers are leading the way in developing technologies that address both physical and cognitive distractions while driving. By introducing innovative solutions like the driver monitoring system, Volvo is setting a new standard for safety in modern vehicles.
Conclusion
Volvo’s driver monitoring system is a groundbreaking addition to the brand’s advanced safety technology. By alerting drivers when they are not focused enough on the road, Volvo is taking important steps to combat cognitive distractions while driving. As attention spans shrink and distractions increase, technologies like this are crucial for enhancing road safety. Volvo’s proactive approach to keeping drivers alert and focused sets a new benchmark for driver safety in the automotive industry. As technology continues to advance, driver monitoring systems will play a key role in preventing accidents and saving lives on the road.
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