Summary
- Mini delays launch of China-made electric Cooper and Aceman in North America
- Mini’s new Countryman EV, not built in China, set to debut as planned in 2025
- Import tariff on Chinese electric vehicles prompting manufacturers to reassess plans
- Mini may only import the Countryman EV to North America, with Cooper and Aceman on hold
- Volvo also delayed launch of China-made EX30 in U.S. due to import tariff restrictions
Article
Import Tariffs Impacting Mini’s Electric Vehicle Launch in North America
Mini has reportedly delayed the launch of the China-made electric Cooper and Aceman models in North America. The initial plan was to introduce these electric vehicles around 2026, coinciding with the start of production in the U.K. However, due to the high import tariff on electric vehicles made in China, which can be up to 100% in the U.S., Mini has had to reassess their strategy. The new Mini Countryman EV, which is not built in China, is set to debut in 2025 as previously planned.
Reconsidering Plans Amid Import Tariffs
The decision to delay the launch of the Cooper and Aceman EVs comes as many manufacturers are rethinking their plans to expand their electric vehicle lineups in the U.S. due to the high import tariffs. Mini’s choice to hold off on importing the electric Cooper hatchback, exclusively made in China, was initially based on waiting for parallel production to begin in the U.K. at Mini’s Oxford plant. However, this plan now seems uncertain as Mini faces challenges with bringing the vehicles to the North American market.
Electric Vehicle Launch in Limbo
The launch of the Cooper and Aceman EVs has been put on hold indefinitely, raising doubts about whether these models will ever make it to North America. While Mini still plans to import the Countryman EV, there is a possibility that it may be the only electric model offered in the region. The gas-burning Cooper hatch and convertible, which are manufactured in Oxford and not subject to import duties, will continue to be available, although potential changes under the new administration could impact this.
Challenges Faced by Mini and Other Manufacturers
Import tariffs on electric vehicles, such as the 100% tariff on China-made models, have presented challenges for manufacturers like Volvo as well. The delay in launching the China-made EX30 in the U.S. until production begins in Belgium is another example of how import tariffs are impacting the electric vehicle market. The industry is having to navigate through these obstacles to bring their electric offerings to the American market.
Reviewing the Performance of China-Made Electric Vehicles
The China-made 2024 Cooper SE has been tested in Europe, receiving positive feedback for its performance. Underpinned by the same platform as the Ora Cat, the Cooper SE offers a larger battery for extended range. However, Mini is faced with the changing preferences of EV buyers, who are leaning towards high-riding crossovers over traditional body styles. The introduction of the new electric Countryman could cater to this demand, offering a compelling option in Mini’s U.S. lineup.
Future Outlook for Mini’s Electric Vehicle Lineup
With the uncertainty surrounding the launch of the Cooper and Aceman EVs in North America, Mini may need to focus on the Countryman EV as its main electric offering in the region. The positive reception of the Countryman SE in Europe suggests that this electric crossover could cater to the evolving preferences of EV buyers. As Mini navigates the challenges posed by import tariffs, the brand’s ability to adapt and offer appealing electric vehicles will be crucial for its success in the U.S. market.
Read the full article here
