Summary
– VinFast Auto received a record-breaking number of pre-orders for the mini-SUV VF 3 within 66 hours in Vietnam
– The VF 3’s special introductory price and financing options made it feasible for more consumers to own a vehicle
– The pre-orders were attributed to the attractive price, innovative sales approach including e-commerce platforms and livestream sessions
– VinFast aims to deliver the first VF 3 cars to customers starting in August 2024 with a minimum of 20,000 vehicles expected to be delivered this year
– VinFast, a member of Vingroup, is committed to driving the advancement of the global smart electric vehicle revolution and sustainability.
Article
VinFast Auto in Vietnam has broken records with 27,649 pre-orders for its mini-SUV VF 3 within 66 hours, showcasing its potential to become a national car in the country. The VF 3 garnered significant attention on social media platforms, becoming a trending topic and sparking discussions online. The pre-orders were driven by the introductory price of the VF 3, which made it affordable for more consumers to own a vehicle and improve their quality of life at a reasonable cost. Customers only needed a small down payment, with the remaining balance payable through affordable installments.
The VF 3’s success can also be attributed to VinFast’s innovative sales approach, with vehicles sold on e-commerce platforms and orders placed through livestream sessions conducted by influencers. This digital sales strategy marked a milestone in the Vietnamese automotive market, with over 50% of orders being received online. VinFast’s CEO Duong Thi Thu Trang expressed gratitude for the strong support from customers and emphasized the company’s commitment to earning their trust as they aim to become a world-class automaker. The VF 3 comes with an industry-leading warranty policy and is expected to start deliveries to customers in August 2024.
VinFast, a member of Vingroup, aims to lead the global smart electric vehicle revolution by offering high-quality products, advanced services, and seamless customer experiences. With a focus on sustainability, VinFast’s manufacturing complex in Hai Phong, Vietnam, boasts up to 90% automation. The company’s mission is to inspire global customers to create a future of smart mobility and a sustainable planet. Through constant innovation, VinFast aims to drive the advancement of the automotive industry and bring about positive changes in the way vehicles are manufactured and operated.
The success of the VF 3 pre-orders demonstrates the growing interest in electric vehicles in Vietnam and the potential for these vehicles to become more mainstream. By offering competitive pricing and innovative sales strategies, VinFast has been able to capture the attention of consumers and set a new benchmark in the automotive market. As the first Vietnamese automaker to achieve significant online sales, VinFast is paving the way for a digital transformation in the industry. With a strong focus on sustainability and customer satisfaction, VinFast is poised to make significant contributions to the global automotive market.
VinFast’s commitment to sustainability and innovation is evident in its products, services, and customer experiences. By offering a unique combination of quality, affordability, and cutting-edge technology, VinFast is setting a new standard for the automotive industry. As the company continues to grow and expand its reach, it is poised to make a significant impact on the global market and inspire other companies to follow suit. VinFast’s success with the VF 3 pre-orders is just the beginning of what promises to be a transformative journey towards a more sustainable and smart future in the automotive sector.
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